When Clowns Without Borders South Africa briefed us to develop creative to reach and engage teenagers and families in the North West, we suggested a narrative radio drama series because of its potential to:
We adapted Parenting for Lifelong Health (PLH) content to develop the narrative and relatable characters, scripted and produced the episodes and managed the broadcast over 12 weeks on North West’s Mahikeng FM along with live reads and expert interviews with community health care workers to promote, support and facilitate conversations with listeners.
The series centres around four friends and their interactions with parents, grandparents and peers.
Sinouvuyo’s Story was designed to strengthen relationships between caregivers and teenagers through
social learning and positive parenting techniques.
Want to reach a wide audience and make impact through stories that resonate?
Zama and her team shine in the incredible work they do in community - their creativity, energy, dedication and authentic engagement is just amazing!
Bloom & Stone has been an integral part of SAPPIN for many years and we are extremely grateful for how they have shaped our marketing, website, communication and most of all our Families Indaba - an inspired event that exceeded our wildest expectations! Bloom & Stone is more than just a service provider, they have become a valued and trusted partner and we look forward to growing our relationship as we grow our network!
I have never attended an event quite like the SAPPIN Families Indaba and think more companies should embrace this kind of forward thinking when hosting conferences. The setup and execution promoted collaboration and input from all attendees from start to finish.
Terri, Vanessa, Zama and the team at Bloom & Stone have consistently demonstrated their exceptional ability to translate storytelling into meaningful social impact. Our collaboration with them on the Vulindlel' eJozi project with the City of Joburg and the Tshepo 1Million initiative with Gauteng Province was nothing short of transformative. Over the four years they worked on Tshepo 1Million, their hard work, creativity, and connection with young people in communities were evident. Their live experiences, strategic branding and compelling theatre and film productions have efficiently conveyed our messages and engaged our audiences.
I'm impressed with the whole story.
Talent on it's highest level, keep up the good work!
It’s highly unusual and extremely valuable to work with a communications agency that understands the objectives of the non-profit sector so clearly and has such a sensitivity and commitment to reach the intended individuals and communities.
