Umdlezane: The First 1000 Days

A film to demonstrate impact and secure funding
Client: 
Ububele Educational and Psychotherapy Trust
Brief: 
A film to demonstrate the impact of Ububele’s Home Visitors Project to secure further funding.
Delivery: 
A short film that tells the story of Home Visitor, Vivian Mlambo, as she travels into Alexandra to visit mom Dineo and 6-week-old Tebogo. The films draws attention to life in Alexandra and explains the benefits of investing in the First 1000 Days (conception to 2 years).
Impact: 
Through our long-standing relationship with Ububele, our impact films and designed advocacy material have been instrumental in securing interest and investment for Ububele’s many parenting programmes. Our early work with Ububele also sparked our interest in supporting family strengthening and youth development projects as a way to shift critical narratives and social challenges in our beautiful country.

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